When you go to the movies in Greater Victoria, the first thing that hits you is the smell.
The smell of hot and buttered popcorn.
Now Cineplex wants to turn that yummy smell into free eats for its theatres in Langford, Victoria and Saanich.
“We are excited to share the news that popcorn is taking centre stage across all Cineplex theatres and for the in-home movie experience this Jan. 19 for National Popcorn Day,” reads a news release. “Cineplex will be celebrating the day by giving away a free bag of its famous, buttery popcorn to movie-lovers. Scene+ Members who purchase a ticket to enjoy a movie in-theatre on Jan. 19 can get a free small bag of popcorn in theatres while those enjoying a movie at home will get a free small bag with all Cineplex food delivery orders through Uber and SkipTheDishes.”
In 2023, Cineplex customers nationwide ate more than 34 billion kernels. The most popular topping being added was butter, said the company, followed by a selection of seasoning flavours.
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